Creation and search engine optimization of the website for “Pravdinskaya Geological Prospecting Expedition” Ltd. have been complete. A powerful, modern design to remember has been developed and realized, with additional flash animations, which reflect the ideology of the company and is positively accepted by Russian and foreign auditoriums in Russian and English languages. Serious work has been carried out on collecting and retouching photographs and documents, which were used for the website’s creation. The analysis of the structure and enterprise’s activity, interviews of the directors and specialists, photo-session in the client’s region (Khanty-Mansiysk region), planning of the website’s structure and accumulation of other useful information have been carried out. Accepting that a website is not only the “face” of the company, but also means for business development, rich functional opportunities were created to facilitate usage. From the realized elements on the website, attention should be paid to news and the system of context search within the website. Worked through structure of the information allows the user to easily navigate through the website, and system of context search – to rapidly find necessary information, if the user doesn’t know in which exact division to look for it. Professionally made flash-animation on the website’s main page presents a mini-presentation, which allows to show in a nutshell the scale and direction of the company’s activities. Development of the concept and creation of the design is a united project of IC “SMOLENTSEV and Partners” and Webis Group.
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